Saturday, February 19, 2011

Assignment 7: Electronic News



Hong Kong TVB PEARL seven thirty news – 2/18/2011
1) Opening (0:08)
2) A staff member of Bank of China was found not guilty over the alleged mis-selling the mini-bonds (2:18)
3) The death inquest of Manlia hostage crisis continues (1:58)
4) Legislative Council Finance Committee approved 7.7 billion in funding for Shan Tin to Central Link (2:02)
5) Wu Shu-chen will not serve a 17.5 years corruption sentence in prison (2:04)
6) A court in Beijing upheld an eight years prison sentence gave to a Chinese-American geologist (1:40)
7) China’s central bank raised required reserves for lenders by 50 basis points (0:33)
8) Ocean Park recorded its 100 millionth visitors (0:42)
9) Hong Kong Computer Fair in Cheung Sha Wan attracted long lines of bargain hunters today (0:36)
10) Radiation from the largest solar flare in four years is expected to reach Earth no later than tomorrow (0:57)
11) Sports and weather reports took about 10 minutes after reporting the news

Ads aired
1) Coca cola
2) TRESemme shampoo
3) Clean Hong Kong Campaign (advertisement by Government)
4) Prince jewelery watch
5) Hong Kong Broadband Network (Internet Service Provider)
* Each of them took about one minute

The lead story, “A staff member of Bank of China was found not guilty over the alleged mis-selling the mini-bonds” is about Lehman Brothers mini-bonds voided because of financial tsunami; bondholders down the drain. People are thinking ways to solve the problem. This staff member involved of false words to sell mini-bonds to six customers, was charged with nine others, fraudulently to induce investment in the crime, and she was the first sale of Lehman Brothers mini-bonds trial of the bank staff. This was chosen as the lead story since it grabbed the attention of the Hong Kong people. The anchors are calmness, but sometime smilingly during broadcasting the news. 

No comments:

Post a Comment